by marine@spinnakercommunication.ch | Jun 26, 2023 | Brand Strategy, Branding & Digital, Pro Bono Projects
Association Olfacanis Project supported by Swiss House of Brands The aim is to detect cancer at an early stage, non-invasively and inexpensively. Dogs, with no contact with the patient, are the biological means of achieving this. Mission Helping the association to...
by marine@spinnakercommunication.ch | Jun 24, 2023 | Brand Strategy, Branding & Digital, Case studies, Startup, Startups cases
Case study HiQuarter Brand creation from scratch The new standard for optimum physical and mental condition Voir le siteL HiQUARTER is a brand that combines medical and sports care around a personal holistic protocol that helps define objectives and achieve concrete...
by marine@spinnakercommunication.ch | Jun 23, 2023 | Brand Strategy, Case studies, SME, Sustainability
Case study AvescoRent Brand strategy & sustainability Is a Swiss construction equipment rental company with some 30 branches throughout Switzerland. . Two missions 1 – Our first mission was to simplify communication to make it less complex, while integrating...
by marine@spinnakercommunication.ch | Jun 22, 2023 | Brand Strategy, Branding & Digital, Case studies, Foundation
Case study Masdara Foundation Brand building Voir le siteL The Masdara Foundation offers an exclusive circle of excellence in the vision of a new world aligned with the laws of universal energy and quantum consciousness. Mission Help the foundation and its president...
by marine@spinnakercommunication.ch | Jun 8, 2023 | Articles, Brand Strategy
The 5 advantages of agency naming With over 10,000 brand names registered worldwide every day, developing a brand name requires a methodology that goes beyond providing a list of names or brainstorming. The main advantage of working with a professional agency is that...
by marine@spinnakercommunication.ch | Jun 8, 2023 | Articles, Brand Strategy
The 7 strategies of co-branding Co-branding, a powerful growth lever in the digital economy, uses the alliance of several brands/companies with different strategic objectives: 1. Multiply audiences for associated brands – image positioning For H&M, giving...
