by marine@spinnakercommunication.ch | Sep 1, 2025 | Articles, Latest news, Stratégie de marque
Par Chantal Baer | Fondateur | Septembre 2025 L’alignement marque d’entreprise – business stratégie, clé de la croissance digitale Dans l’économie numérique d’aujourd’hui, la croissance ne se résume plus à un bon produit ou à des...
by marine@spinnakercommunication.ch | Sep 1, 2025 | Articles, Brand Strategy, Latest news
By Chantal Baer | Founder | September 2025 Why Business Strategy and Brand Are the Cornerstones of Growth in the Digital Economy ? In today’s digital economy, growth is no longer just about having a good product or efficient operations. The real differentiator lies in...
by marine@spinnakercommunication.ch | May 13, 2025 | Articles, Brand Strategy, Latest news, Private equity
By Chantal Baer | Founder | April 2025 The Hidden Value in Branding: How Investors Can Maximize Portfolio Returns In the world of investments, financial metrics and operational efficiencies often take center stage. However, one crucial factor is frequently...
by marine@spinnakercommunication.ch | May 13, 2025 | Articles, Latest news, Private equity, Stratégie de marque
Par Chantal Baer | Fondatrice | Mai 2025 Pourquoi la stratégie de marque est un élément clé pour une IPO et une cession à forte valorisation Pour les investisseurs, fonds de private equity et dirigeants, l’objectif ultime du développement d’une entreprise est une...
by marine@spinnakercommunication.ch | Apr 10, 2025 | SHB, Startup, Sustainability
CompPair, winner of Swiss House of Brands Award We’re proud to announce that CompPair, a pioneering startup from the program Tech4regen – EPFL Innovation Park , has been selected by Swiss House of Brands for our full brand and business acceleration program! At...
